Vai! holiday accommodation in Italy
VAI! – Accommodation in Italy
The platform for small-scale accommodation, direct contact and authentic tourism in Italy
VAI brings travellers and small-scale accommodation providers in Italy together in a single fair, transparent and people-focused network. Whether you’re looking for an authentic holiday in Italy, or run your own accommodation and want to be more visible without commissions or price pressure, VAI offers an alternative that works for both guests and business owners.
Why choose VAI!
VAI is the platform for agriturismi, bed and breakfasts, holiday homes, apartments and other small-scale accommodation throughout Italy. We believe in direct booking, personal contact and local tourism that supports both travellers and business owners. At VAI, you’ll find no commission, no hidden costs and no price commitments – just authentic places, real people and genuine Italian hospitality.
No commissions, no price pressure, but plenty of visibility
Major booking platforms charge high commission fees and require accommodation providers to offer the lowest price via their platform. As a result, small business owners earn less, whilst guests often pay more. VAI operates differently.
- €50 per year for a full listing
- available in Dutch, English and Italian
- no commission on bookings
- no price commitments
- direct contact between guest and owner
For many business owners, this is less than the commission charged on a single booking made through a major platform.
Maintain your visibility on Google
Many accommodation providers lose their online visibility as soon as they list on major platforms. Google displays Booking or Airbnb above their own website, causing direct bookings to disappear. VAI helps you strengthen your own name and brand, remain more discoverable for direct bookings, become independent of major booking sites, and retain your local identity. We are building a network that supports you, not replaces you.
A community of local hosts and Italy enthusiasts
VAI is a growing community of small-scale accommodation providers in Italy, travellers seeking authentic Italian experiences, entrepreneurs who believe in ethical tourism, and people who help one another to grow. The more accommodation providers join, the greater our collective reach becomes, and the less dependent we all are on large platforms.
Who is VAI! for?
VAI is ideal for agriturismi, bed and breakfasts, holiday homes, apartments, glamping sites, small family-run businesses and local hosts who value direct contact with guests. For travellers, VAI is ideal if they are looking for peace and quiet, nature, culture, local cuisine, personal hospitality and authentic Italian regions.
Join VAI!
Would you like to promote your accommodation in Italy without commissions, without price pressure and without relying on large platforms? Or, as a traveller, would you like to discover Italy through authentic, local places? Sign up via our registration form, follow us on Facebook and help us strengthen fair tourism in Italy. Together, we’re building a platform that’s driven by people, not commissions.
Sign up now!
If you’d like to promote your accommodation without commission, without price pressure and without relying on large platforms, please sign up via our registration form and become part of a fair, personal network.
Accommodation registration form
KCI, the successful sister site of VAI!
In addition to VAI, we also have KCI, Kleine Campings Italië, our sister site which has been demonstrating for years just how powerful an honest, small-scale network can be. KCI brings together small campsites, nature campsites and agriturismi on a single, user-friendly platform, with no commission and no reliance on large booking sites.
By focusing on quality, personal contact and direct bookings, KCI has grown into a trusted and popular platform for travellers who want to discover Italy in an authentic way. KCI’s growth proves that a local, people-centred network can indeed compete with the big players, as long as you work together and support one another.
KCI’s experience and success form the foundation of VAI. What works for campsites also works for B&Bs, holiday homes, agriturismi and small-scale accommodation. Together, we are building a network that supports business owners, provides guests with honest information and highlights the power of small-scale tourism.